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Prototype website vs landing page: what is the difference?

A landing page is one focused production page built around one action. Ell Vii's standard website prototype is a complimentary pre-sale direction used to work through structure, messaging, customer paths, navigation, and visual choices before paid production begins.

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What is a landing page?

A landing page is a live page designed around one clear goal, such as requesting a quote, booking a consultation, joining a list, or buying one offer. It works best when the business already has a clear offer and a clear call to action.

What is the complimentary prototype?

The prototype is a direction-setting experience before paid production. It can show homepage structure, proposed pages, service presentation, calls to action, representative imagery, form placement, Website Assistant placement, and future upgrade paths. It helps both sides agree on the direction before the production scope and first payment begin.

Which one should you choose?

Choose a landing page when one live offer and one focused action are enough. Use the complimentary prototype when you are planning a broader website and want to approve the direction before production. A larger production website makes sense when the business needs multiple service pages, local SEO, deeper customer paths, CRM, Website Assistant, applications, or automation.

Related services

Pricing | CRM | Website Assistant | Local SEO | Automation | Hosting Support

Want to see the direction first?

Review the current website process and pricing, then start with the complimentary prototype before committing to production.

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