Designed for your business
We design the layout, page structure, mobile experience, navigation, calls-to-action, and customer path around your business and goals.
Ell Vii's Automations designs each website for the individual business. Every website also includes SEO, AEO, and GEO foundations so the site is prepared for traditional search, direct-answer experiences, and AI-powered discovery from the beginning.
Customers should not have to learn industry jargon to understand the price. The rule is simple: we design the website for your business, include the modern search foundation, then price the amount of work required to build what your business needs.
Your quote is based on the approved scope of work: pages, content, forms, customer actions, integrations, systems, and special features. SEO, AEO, and GEO foundations are included with every website. You are not paying extra just for the word “custom,” and you are not required to buy a separate search upgrade just to receive a modern launch foundation.
We design the layout, page structure, mobile experience, navigation, calls-to-action, and customer path around your business and goals.
A larger site, more pages, more content, advanced forms, booking, payments, CRM, AI, portals, APIs, or interactive tools require more design, setup, development, and testing.
The approved quote should identify the important pages, functions, integrations, and systems included so the difference in price is understandable before production begins.
Customers do not discover businesses through one doorway anymore. Some use traditional search results. Some ask direct questions. Others use AI-powered search experiences. Every Ell Vii's Automations website is built with foundations for all three.
SEO helps traditional search engines understand what your business does, where you serve customers, and what each important page is about.
AEO helps answer engines, question-based search, and AI-assisted search retrieve clear, accurate answers when a customer asks a real question.
GEO helps generative and AI-powered discovery systems understand, verify, and potentially reference your business by making source information clear, current, credible, and well organized.
A polished website is useful, but a polished website that modern discovery systems cannot understand is leaving opportunity on the table. Building SEO, AEO, and GEO together prepares your business for traditional search, direct-answer experiences, and AI-powered discovery rather than optimizing only for yesterday's search behavior. The same clear structure also helps real customers understand your services, locations, trust information, answers, and next steps faster.
The prototype is where we work through what the website should look like, how it should be organized, and how customers should use it. It is a no-charge pre-sale design phase, not the finished production website. Ell Vii's Automations does not accept the website-project production payment before the prototype is created and reviewed because we want the client and Ell Vii's Automations to confirm that the direction and working relationship are a good fit first.
The goal is to reach the point where the client can confidently say, “Yes. This is the direction I want.”
When the project moves forward, a client account is created in the Ell Vii's Automations Business Portal. The portal provides a private, access-controlled place for project information, communication, and account activity so sensitive client information does not need to live on the public website.
The prototype carries the larger design conversation. Once approved, production is focused on completing the agreed website and the selected scope.
Work through design direction, page structure, visuals, messaging, customer path, and search/answer direction. No website-project payment and no Year 1 clock yet.
Once the prototype direction and production scope are approved, the first 50% is due. Production begins and Year 1 starts on that payment date.
Replace placeholders, finalize pages and functionality, implement the SEO/AEO/GEO foundation, run quality checks, and prepare the site for launch.
The approved website goes onto or connects to the client's domain. The remaining 50% is due and the original build is complete.
These are not template tiers versus custom tiers. They are different starting levels for different business needs. The approved scope confirms exactly what is included for the client, while the modern discoverability foundation remains standard.
The website is already custom-designed, and the SEO/AEO/GEO launch foundation is already included. These are examples of additional work that can increase the quote or move a project into a larger build level.
| Scope area | Examples | Why it can change price |
|---|---|---|
| Pages & architecture | Additional service pages, location pages, portfolio pages, policy/resource pages, landing pages | More page design, content structure, internal linking, mobile QA, and SEO/AEO/GEO work. |
| Forms & customer actions | Quote forms, intake forms, conditional forms, file uploads, booking requests | More fields, logic, validation, routing, testing, and integrations. |
| Media & presentation | Large galleries, before/after experiences, video sections, custom graphics, photography coordination | More asset preparation, layout work, optimization, and content handling. |
| Booking, payments & commerce | Scheduling, deposits, checkout, product/service purchase paths, third-party payment connections | More workflow, vendor configuration, testing, and customer-state handling. |
| Advanced search growth | Large location strategies, ongoing content, competitive research, digital PR, expanded schema/entity work | Goes beyond the included launch foundation into ongoing growth, authority, and competitive optimization work. |
| Website Assistant & AI | Guided intake, approved knowledge, lead capture, escalation, AI-supported workflows | Requires separate setup, content boundaries, testing, and sometimes usage-based services. |
| CRM Add-On & follow-up | Lead records, status, folders, notes, reminders, routing, reporting | Adds a separate data/application workflow beyond the public website itself, with its own scope, pricing, access controls, and integrations. |
| Portals & logins | Client portals, dashboards, account access, protected resources | Adds authentication, authorization, data isolation, and application behavior. |
| Integrations & APIs | Calendar, CRM, phone, email, external databases, approved third-party services | Adds connection logic, security, error handling, testing, and vendor dependencies. |
| Advanced interaction | Maps, calculators, configurators, custom search/filtering, complex animation or interactive tools | Moves the work beyond normal content-page design into specialized development. |
The 12-month Year 1 website-service term begins on the date Ell Vii's Automations receives the first 50% production payment. It ends 12 consecutive months later. The launch date does not reset or extend that anniversary unless a written agreement specifically says otherwise.
The remaining 50% becomes due when the approved production website is launched or connected to the client's domain. Requested changes after that point are maintenance or separately scoped work.
Normal refinement inside the approved scope can include replacing placeholders, removing unwanted images, finalizing copy, completing pages/forms, finishing SEO/AEO/GEO launch checks, and completing quality review.
The approved custom-designed website is placed on or connected to the client's domain and the remaining 50% becomes due.
Requested text changes, image swaps, pricing updates, new sections, new pages, feature changes, ongoing search-growth work, and other new requests are maintenance or separate scope.
Platform Maintenance is separate from the website build and Year 1 website-service term.
or $3,970/year prepaid
You can decline a recurring plan. Post-launch changes or technical help are then priced as on-call or separately scoped work.
The Website Assistant is not a different kind of website. It is an additional capability that can be added when the business needs guided answers, intake, and lead capture.
| Option | Starting Price | Included | Usually Separate |
|---|---|---|---|
| Chatbot Lite | +$197 one-time | Basic approved FAQs, service routing, contact collection, and handoff. | Advanced AI knowledge, CRM automation, paid usage, SMS/email, phone tools, custom APIs. |
| Website Assistant | +$397 setup Optional support from +$97/month | Website-informed answers, service direction, business/contact intake, and project context. | Advanced knowledge, large CRM workflows, paid usage, third-party software, phone/SMS integrations. |
| Website Assistant + CRM Add-On | +$697 setup +$197/month+ | Website Assistant lead capture plus handoff into a separately scoped CRM workflow. | CRM remains a separate business system; larger CRM builds, telecom/usage charges, and unrelated app development are separate unless listed. |
| Advanced AI / Knowledge Assistant | $1,200+ setup $397+/month | Approved content boundaries, deeper knowledge, escalation paths, testing, and support. | Third-party usage and integrations unless specifically listed. |
A website can connect to CRM, but CRM is not automatically part of the website package. The public website may collect an approved lead and hand that information into the CRM. The CRM workspace, internal notes, pipeline, and customer records are treated as a separate access-controlled application.
Keeping the CRM as a separate system reduces unnecessary exposure and makes the product boundary easier to understand. No platform can promise zero security risk, so production security uses separation, authenticated access, scoped integrations, and protected data handling appropriate to the approved CRM scope.
Separate CRM access for lead records, notes, status, follow-up dates, and clearer owner workflow.
New or rebuilt workflow logic inside a separately scoped CRM experience.
More substantial CRM restructuring, data organization, reporting, permissions, or operational workflow work.
A focused application demonstration or prototype that proves the main workflow.
A customer portal, internal workflow, CRM view, quote tool, booking helper, dashboard, or other web application.
Cross-platform mobile application development. Store fees, paid APIs, special integrations, and maintenance are separate when needed.
When a project includes authenticated portals, web applications, mobile apps, databases, advanced workflows, or other software systems, those pieces are scoped separately because they require additional application development beyond the website.
| Additional system/work | Starting price | How it is treated |
|---|---|---|
| Business Web App | From $1,500 | Separate application functionality beyond normal website pages. |
| Mobile App Development | From $1,950 | Separate mobile application scope and milestones. |
| Website + Mobile Platform | From $3,900+ | Coordinated website/mobile system scoped by feature and milestone. |
| Standard Location / Data Point | From $125 each | Additional standard location, partner, or data setup inside an existing architecture. |
| Advanced Location / Integration | From $250 each | Interactive behavior, mapping, API workflow, or advanced location logic. |
| Additional Development | $125/hour | New functionality or changes outside the approved project scope. |
Yes. Every Ell Vii's Automations website includes an SEO, AEO, and GEO foundation. SEO helps traditional search engines understand the site. AEO makes important answers easier for answer engines and question-based search to retrieve accurately. GEO helps AI-powered and generative discovery systems understand and verify the business's source material. Together they prepare the website for the way customers discover businesses now, not only the way search worked years ago.
Because customers now discover businesses through traditional search results, direct answers, question-based searches, and AI-generated search experiences. Building all three into the website from the start reduces the risk of launching a polished website optimized for only one discovery channel. It also improves clarity for real customers. Results are never guaranteed, but the business begins with a broader modern foundation.
From September 3 through 11:59 PM Arizona time on Monday, September 7, 2026, an approved purchase combining a Website + CRM + Chatbot receives 25% off the full combined Ell Vii's Automations total. Normal pricing returns Tuesday, September 8. Third-party usage or vendor charges remain separate unless the approved quote specifically includes them.
No website-project production payment is accepted before the complimentary prototype is created and reviewed. The purpose is to make sure the proposed direction works for the client and that both sides are comfortable moving forward before paid production begins.
Clients receive a private Business Portal account when the project moves forward. It provides an access-controlled place for project information, communication, and account activity, supporting better privacy and security than placing client-specific information on the public website.
Yes. Every website is designed around the individual business, its goals, page structure, customer journey, and brand direction. There is no separate fee just to move from a template website to a “custom website.”
Because they can require different amounts of work. The price is based on the approved scope: pages, content, forms, customer actions, integrations, systems, and special features included in the project.
It simply means what Ell Vii's Automations is agreeing to build for your project. The quote should identify the important pages, functions, integrations, and systems included so you can understand what is driving the price.
No, not unless the approved quote specifically lists CRM. CRM is a separate add-on and business application with its own pricing, access controls, data workflow, and integrations. The website can send approved lead information to CRM without making the CRM workspace or customer database a public website page. View CRM pricing and security.
Year 1 starts on the date Ell Vii's Automations receives the first 50% production payment after the prototype direction and production scope are approved.
No. The complimentary prototype happens before the first website-project payment, so the Year 1 clock has not started yet.
The remaining 50% is due when the approved finished website is launched or connected to the client's domain.
No. The Year 1 end date remains 12 months after the first production payment unless a written agreement specifically says otherwise.
Requested changes after launch are maintenance or separately scoped post-launch work, including content edits, new pages, new sections, image changes, pricing updates, feature changes, and ongoing growth work beyond the included launch foundation.
Only when the quote specifically says they are included. Paid software, APIs, AI usage, telecom, SMS/email, app stores, advertising, photography, licensing, travel, and other vendor/platform costs are identified separately when applicable.
Start with the complimentary prototype before any website-project production payment. Confirm the fit and scope, receive your private Business Portal account, then move into production. Offer ends September 7, 2026 at 11:59 PM Arizona time.
Start with the complimentary prototype. Confirm the fit and scope. Receive your private Business Portal account, then move into paid production.